Having led the Investor Relations efforts at both Nike + Under Armour, Rick has an extensive track record of shaping communications and effective relationships with the financial community. His ability to articulate a growth company’s story has helped drive multiple expansion and create strong reputations for management teams.
Brand Strategy + Communications
Rick’s experience working with some of the most visible global consumer brands has taught him that building a brand strategy means always starting with the consumer. Building an effective brand strategy requires the proper mix of demand conversion with demand creation. His work in executing effective brand strategies includes driving award-winning campaigns including Under Armour's I Will What I Want.
Building an effective brand strategy requires the proper mix of demand conversion with demand creation. Working for extended periods on both the financial and marketing sides of global consumer brands enables Rick to effectively work across the C-Suite to build alignment around strategies and activations.